Theory of Constraints, guided
Find the one thing limiting your business. In one sitting.
Answer one question at a time. Walk out with a sentence naming your single constraint, why it is not the other things you suspected, and a plan for the next 48 hours. About 30 minutes.
Free with sign-up. No card. Your answers are saved as you go.
What you leave with
This is the Summary card from a finished session: a coaching business that thought it needed more leads. It did not.
- 1Goal Tree
- 2Current Reality Tree
- 3Gap Map
- 4Future Reality Tree
- 5Action Plan
Five saved diagrams, exportable as PNG, PDF and Markdown.
Coaching / offer business (12-week programme, $1.5K first payment)
Read-only sampleYour constraint is
The founder's held-call slots, which run at 25% utilisation because booking has no confirmation or no-show handling.
- Utilisation
- 9 of ~35 slots (25%)
- If doubled
- Doubling held calls from 9 to 18 at the current 50% close adds about $13.5K in first payments next month.
Why not the other suspects
- Ad spend:Spend only scales once payback is fixed, and payback is set by cost per held call ($2,200 today).
- Close rate:Stable at 50%. Doubling it changes nothing while only 9 of 35 slots are held.
- Delivery:Has 4–5× headroom. Fixing it adds no revenue this quarter.
Your first 48 hours
Mark the 13 unmarked appointments in the CRM
Owner: Sam (support)Due: 11 Sept
Done when: CRM shows 0 appointments without an outcome
Follow up the 4 held calls that ended without a decision
Owner: FounderDue: 12 Sept
Done when: 4 calls marked yes / no / dated smaller yes
Write the confirmation SMS and Loom sequence for every booked call
Owner: FounderDue: 12 Sept
Done when: Sequence drafted and loaded into the scheduler
Next gate: 22 Sept
Check Held calls, cumulative — pass if it reaches 14.
If yes: Hold the plan; keep spend flat. · If not: Reset the target and fix the feed. No discounting.
The five deliverables
Pick one to see the full diagram, read-only.
One question at a time
No forms. The coach asks, you answer in your own words, and every fact it extracts is shown beside you, editable.
Evidence, not opinion
Every arrow in every tree is checked with the same logic tests a TOC practitioner uses, in plain English.
It remembers your business
Come back in a month and the coach confirms what changed instead of asking you to start over.